WAP provides a markup language and a transport protocol that open the possibilities of the wireless environment and give players from all levels of the industry the opportunity to access an untapped market that is still in its infancy.

The bearer-independent nature of WAP has proved to be a long-awaited breath of fresh air for an industry riddled with multiple proprietary standards that have suffocated the advent of a new wave of mobile-Internet communications. WAP is an enabling technology that, through gateway infrastructure deployed in mobile operator's network, will bridge the gap between the mobile world and the Internet, bringing sophisticated solutions to mobile users, independent of the bearer and network.

Backed by 75 percent of the companies behind the world's mobile telephone market and the huge development potential of WAP, the future for WAP looks bright.