Format: DVDPrice: $395.00
Includes Free Bonus Keynote DVD (a $95 value!)
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Overview
Content is still king, and so are the applications and services that will drive consumer engagement with broadband beyond simple high-speed access. As carriers build the broadband pipe to the home, they must critically evaluate and deliver the services that will make this deployment profitable. Such services include premium feature films, home networking applications, voice over broadband, IPTV, and VoD. The proper mix of such services, tailored to specific market segments and backed up by superior customer support, will spell the difference between success and failure in the emerging broadband world.
This IEC ProForum Series CD examines the kind of content, services, and applications that carriers must deliver to survive in today's communications environment. This CD looks at key enabling technology advancements that are making the telco business case for indispensable emerging services, as well as carrier experiences to date in implementing such solutions. As such, this CD presents a concise overview of the latest developments and case studies in delivering winning broadband services.
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Chairperson:
Hung Song, Vice President, Global Marketing Communications, Samsung Electronics Co. Ltd.
Panelists:
James Angelone, Vice President, Sales, Asia Pacific, PacketFront
Harushige Sugimoto, Senior Vice President and Chief Technology Officer, Oki Electric Industry Co., Ltd.
The proliferation of home networking, entertainment products, fiber extension technologies, and fiber-fast deployment-together with the emergence of IP and Ethernet access networks-is the driving force behind a significant shift in the way we will communicate in the future. The net result of this shift are triple-play services such as broadcast television, VoD, VoIP, peer-to-peer data, gaming, video streaming, and videoconferencing that will excite consumers and bring new sources of revenue for the telecom and entertainment industry.
This Industry Overview session will examine these trends. The panelists will discuss next-generation home networking and storage devices that will increase the need for huge data transfer across a network of peers, and the impact that these demands will have upon communications infrastructure. Inevitably, with the rise of peer-to-peer networks, the demand for security, routing, and bandwidth will sky rocket. The panelists will discuss how the access network must adapt accordingly, addressing such issues as VDSL deployment, fiber extension over copper, and the migration of IP networking from the core to the access segment. The panelists will also examine how these developments will enable services such as gaming, VoIP, and broadcast television on the net.
Chairperson:
Behrooz Rezvani, Founder and Chief Technical Officer,Ikanos Communications
Speakers:
Tadao Saito, Chief Scientist, Senior Managing Director, and Member of the Board, Toyota Info Technology Center, Professor Emeritus, The University of Tokyo
Hong Liang Lu, Chief Executive Officer, UTStarcom, Inc.
Toru Chiba, Group General Manager, Digital Home Electronics Development Group, Sharp Corporation
Andrew Yap, Chief Executive Officer and Executive Vice Chairman, Anytime Pte Ltd.
Philip Yim, Executive Vice President, Global Marketing and R&D, Allied Telesis
Chairperson:
Anton Schaaf, Member of the Group Board and Chief Technology Officer, Siemens Communications
Speakers:
Jean-Pierre Lartigue, Vice President, Marketing and Communications, Access Networks Division, Alcatel
William Leighton, Chief Executive Officer, Avici Systems
Jeffrey Soong, Chief Executive Officer, Broadband Network Systems
Yoav Tzruya, Vice President, Products and Markets Strategy, Exent Technologies Ltd.
The development of broadband has had a huge impact on the content industry. One of the major technologies to support this trend is digital cinema technology for delivering super-high-definition cinema over IP. This special session will discuss cutting-edge advances in digital cinema technology, as well as the broadband content business model for global carriers and vendors in an era of optical networking. The session will consist of speakers from Japan, the United States, and Europe and will present an actual demonstration of digital cinema technology.
Chairperson:
Tomonori Aoyama, Professor, Department of Information and Communication Engineering, Graduate School of Information Science and Technology, The University of Tokyo
Speakers:
Kazumasa Enami, Director General, Science and Technical Research Laboratories, NHK
Charles S. Swartz, Executive Director and Chief Executive Officer, Entertainment Technology Center, University of Southern California
While worldwide broadband service - and IP telephony service in particular - is deploying gradually, Japan has already experienced rapid growth of over 1 million FTTP subscribers and over 4 million VoIP users. Indeed, the region has started shifting toward the second stage of these services. Current IP telephony over broadband service in Japan is moving to carrier-grade reliability and value-added service. In this session, panelists will discuss the current technology and market situation surrounding broadband IP telephony. Future prospects for worldwide adoption will be examined with regards to:
- Reasons behind the rapid growth of broadband IP telephony in Japan
- Regulation and deregulation
- Competitive situation facing IP telephony service providers
- IP-Centrex service penetration
- Wireless IP telephony developments
- Convergence between IP telephony and web-based applications
Yasubumi Chimura, Vice President, IP Solution Company, Oki Electric Industry
Speakers:
Pete Bonee, President and Chief Executive Officer, Sylantro Systems
Toshiyuki Misu, Chief Manager, 1st Network Software Division, NEC
Tatsuya Yonekawa, Senior Vice President and General Manager, Service and Operations, Communications Business Department, NTT Resonant, Inc.
While worldwide broadband service - and IP telephony service in particular - is deploying gradually, Japan has already experienced rapid growth of over 1 million FTTP subscribers and over 4 million VoIP users. Indeed, the region has started shifting toward the second stage of these services. Current IP telephony over broadband service in Japan is moving to carrier-grade reliability and value-added service. In this session, panelists will discuss the current technology and market situation surrounding broadband IP telephony. Future prospects for worldwide adoption will be examined with regards to:
- Reasons behind the rapid growth of broadband IP telephony in Japan
- Regulation and deregulation
- Competitive situation facing IP telephony service providers
- IP-Centrex service penetration
- Wireless IP telephony developments
- Convergence between IP telephony and web-based applications
Chairperson:
Yasubumi Chimura, Vice President, IP Solution Company, Oki Electric Industry
Speakers:
Pete Bonee, President and Chief Executive Officer, Sylantro Systems
Toshiyuki Misu, Chief Manager, 1st Network Software Division, NEC
Tatsuya Yonekawa, Senior Vice President and General Manager, Service and Operations, Communications Business Department, NTT Resonant, Inc
Delivering television programs and movie content over broadband networks to the home has become a reality, especially in Asia. However, as more and more telcos consider launching the triple play of video, voice, and data services, many issues remain unaddressed. What is the right content strategy for my market? How to work with content owners? How do I build a team and internalize content expertise? What does Hollywood think of the new IPTV platform? What type of content protection would satisfy the requirements from both content owned and service operated? What is the impact of new interactive services such as VoD and PVRs? This panel will bring together a successful IPTV operator, major Hollywood studio, and content security expert to address the topic from all perspectives and identify the key factors for designing and delivering a successful IPTV service.
Chairperson:
Jeffrey Soong, Chief Executive Officer, Broadband Network Systems
Speakers:
Brian Baker, President and Chief Executive Officer, Widevine Technologies
Paul Berriman, Head of Strategic Market Development, PCCW Limited
Taro Hashimoto, Chief Executive Officer, Softbank Broadmedia (SBBM)
The roll-out of broadband infrastructure is initially highly focused on residential users and triple play services. In this session we will discuss how this ubiquitous broadband infrastructure can be leveraged to better address the needs of the Soho (Small Office, Home Office), the SME and the remote or branch offices. How is this market really segmented? What are then the specific needs and applications needed to successfully address this market segment and to offer value propositions that justify a premium over the residential broadband offerings? The session will combine both operators’ view and insights and experience of the industry.
Chairperson:
Jo Goubert, General Manager, Business Development and Product Strategy, DSL
Thomson
Speakers:
Jean-Marc Frangos, Senior Vice President, Technology and Innovation, BT
Jami Iftikhar, Director, Marketing, Access Network Division, Alcatel
Avi Legman, Senior Vice President, Worldwide Sales and Business Development, Quarry
James Morehead, Senior Director, Digital Services Products, SupportSoft
Service providers have been hearing discussions for several years regarding the technical issues for delivering pay-TV services. They understand the technology - now they need to know that the technology has moved beyond the discussion stage and can actually be implemented. Service providers can learn how to take advantage of recent advances in both TV delivery and computing/networking technologies to deliver a profitable, successful next-generation TV offering. IPTV is not about delivering video to PCs, but about using advances in Internet technologies and networking to deliver a competitive, multi-channel pay-TV service to customer TV sets.
In this session, the speakers will discuss how service providers can build a successful IPTV business using options that include Video on Demand, linear broadcasting, Digital Video Recording (DVR), and/or Network DVR. They will discuss three fundamental features that service providers must enable:
- an integrated solution that can support various business modules;
- a well-developed value chain for IPTV, including home devices, encoders, network access equipment, and content); and
- entertainment industry-accepted content delivery methods and DRM technologies to protect this content.
Philip J. Corman, Director, Partner Business Development, Microsoft TV Group
Speakers:
Mel Gerst, Thomson
Andre Minn, Vice President, Network Systems Division, Samsung Electronics
Vince Pizzica, Chief Technology Officer, Alcatel Asia-Pacific
Tim Sheppard, Director of Strategic Development, Tandberg TV
The latest DSL technologies (ADSL2+, VDSL) and generation of Wire-Speed DSLAMs are materializing a huge broadband growth and increased revenues of video services deployments over the copper infrastructure. This key strategy, shared by many worldwide telecom operators is now implemented with new or enhanced DSL infrastructure, tailored for IP based video services delivery. This session will highlight the problematic of upgrading the installed base for new services and describe the major technology enablers for this reality :
- Gigabit Ethernet aggregation as a cost effective transport technology for bandwidth consuming video services
- Increased layer 3 functionalities in the access for efficient broadcast TV delivery
- Guarantying a strict Quality of Service through prioritization & resilience
Chairperson:
Shyue-Ching Lu, President, Chunghwa Telecom
Speakers:
Fazal Bahardeen, Vice President, Fixed Solutions Division and Next-Generation Networks, Alcatel Asia Pacific
Glen Garner, ITS Executive, Communications Sector, Asia-Pacific, IBM