Peer-to-peer (P2P) file-sharing technology has transformed broadband business models across the world. Most service providers continue to believe that P2P traffic will constitute roughly 60 percent of network traffic in the coming years. Growing video content will drive this number even higher, especially when Joost TV and Vudu set-top boxes begin delivering high-definition video content utilizing P2P technology.

As service providers roll out revenue-generating services such as IPTV, video on demand, voice over IP, and other real-time applications, ensuring subscribers' quality of experience becomes paramount. However, the quality of these profit-generating services is under significant threat due to the aggressive bandwidth consumption of P2P applications.

This presentation examines some proposed solutions for managing the impact of P2P traffic. It also details the testing challenges involved in validating the ability of those solutions to maintain QoE for real-time services without alienating P2P subscribers.

Deepesh Arora Director, Application Services Ixia

Mr. Arora leads product management for Ixia's application-layer offering. His areas of expertise include converged services such as Web, VoIP, IPTV, and triple play, with a strong background in routing and network security. He joined Ixia in 2002 and has a proven track record with positions in engineering and product management. Prior to Ixia, Mr. Arora was with Wind River Systems. He received his master's degree from the University of Southern California and bachelor's from the University of Bombay.

Don Bowman Co-Founder and Chief Technology Officer Sandvine

Mr. Bowman drives Sandvine's commitment to help broadband service providers realize new operational efficiencies, improve their business models with new service offerings, and enhance subscriber Internet quality of experience. Previously, as vice president of consulting systems engineering, he led Sandvine's team of professional service experts and tool development engineers who provide technical expertise and leadership in network and security challenges. Before Sandvine, Mr. Bowman was director of firmware and manager of software engineering for PixStream.

Eitan Efron Vice President of Marketing and Business Development Oversi

Mr. Efron is an experienced entrepreneur and visionary in the telecom and Internet areas. Prior to Oversi, he was VP of Marketing and co-founder of WiNetworks, a WiMAX system company; VP of marketing at GalayOr, a photonic chip company acquired by MEMSCAP; and CEO and co-founder of KereniX, a terabit routing and transport system company. Before founding KereniX, Mr. Efron was director of Marketing and Product Management at Lightscape Networks, a division of ECI Telecom, where he initiated and led the development of ECI's best-selling XDM multi-service platform. Mr. Efron has an M.B.A. from Boston University and a B.Sc. in electrical engineering from Tel Aviv University.

Hiroshi Kawahara Chief Technology Officer TV Bank Corp.

Dr. Kawahara works to develop and operate VoD and live streaming service systems as well as the head-end system for Yahoo Streaming. After eight years of being an R&D engineer and manager of the Wireline division at Schlumberger, he spent more than 15 years as a software specialist and system development project manager at Nippon Steel Solutions, IBM, and Softbank group. Dr. Kawahara has a B.Sc. in physics with honors from Humboldt State University in California and a Doctor of Science degree from Massachusetts Institute of Technology.

Hiroyuki Tanaka Senior Manager, Research and Development Center NTT Communications

Since joining NTT in 1995, Mr. Tanaka has been engaged in R&D on QoS guaranteeing IP networking and secure P2P overlay networking. In September 2003, he joined the project of developing IP access networking services and engaged in the IPv6-enabled dual-stack residential gateway development. Since Mr. Tanaka moved to NTT West in July 2007, he has led the evaluation of new technologies in the R&D center.