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Speaker Marketing Opportunities
Marketing Your Session: Maximizing Attendance
Sessions whose speakers proactively market their speaking engagement to their customers tend to be some of the more popular sessions at the event. Take advantage of the following marketing items to communicate to your customers and assist the IEC in promoting your session.
Feature HTML e-mail/Web site spotlight sessions
The IEC will market this information to prospects, interest groups, and pre-registrants, as well as create dedicated HTML e-mails. Speakers can send this information to their customer base. Refer us to your public relations manager or marketing manager who handles these relationships.
Request the Broadband World Forum Europe logo, event dates, and location for placement on your corporate Web site and/or company intranet.
Request a supply of conference catalogs for your own distribution.
Request an electronic Exhibits PLUS VIP Pass.
IEC Speaker PR Exchange
The International Engineering Consortium (IEC) appreciates the role your speaker is playing in this event and is therefore pleased to present you with an opportunity to obtain traditional, exclusive exhibitor PR benefits through a nonfinancial exchange.
Exchange packages that we offer include Press Lists, Press Conferences, Media Kit Display (Pigeon Holes), and the On-Line Media Center. If you are interested in finding out more information about our Speaker PR Exchange, please contact Lisa Reyes, communications director, at lreyes@iec.org.
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