D6 | Conference Room C
Games — Crossover into Music, TV, Cable, Broadband and Movies: Custom Branded Experience
Thursday, 7 June | 16:15 – 17:45
Chairperson
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Joshua Hong
Chief Executive Officer and Founder
K2 Networks
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Mr. Hong co-founded K2 Network in 2001. Prior to establishing the company, he was vice president of strategic planning and growth at Kali, developer of one of the first network-based multiplayer game systems. In 2004, Mr. Hong co-founded Item*Star, China's leading digital game item-trading platform, and serves as its chief financial officer. He also co-founded Game Networks in the United States, the game industry's first cross-industry conference for broadband ISPs, content aggregators, service providers, and game developers.
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Speakers
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Jonah Hong
Management Consultant
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Mr. Hong is a seasoned executive with deep understanding of Internet media and e-business operations. Prior to his current work, he was vice president of operation at Affinity Media, Inc., and general manager of Affinity Korea. At Affinity, Mr. Hong was responsible for all aspects of the trading business. Primarily working out of Shanghai, he integrated Affinity's first Korea acquisition, launched the Korea corporate office, and hired global talents for managing future growth strategy. Mr. Hong is a long time MMO enthusiast and an experienced MMO evaluator with in-depth, hands-on understanding of the MMO industry.
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Mark Lankester
Managing Director and Chief Executive Officer
Dragonback Media Interactive
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Over the past 15 years, Mr. Lankester has been one of the most passionate executives on the value of copyright and its protection. He has been at the forefront of the recognition of the needs of the consumer and consumer habits. He was previously with Time Warner's Warner Music Group, first as managing director of Warner Music Hong Kong and Taiwan and then as regional director of new media and business development for Warner Music Group Asia Pacific. Mr. Lankester has been involved in intellectual property and copyrighting to ensure that the copyrights' values are easily monetized digitally through.
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Gang Liu
Chief Operating Officer, Beijing Branch
Executive Producer, Game Development Shanghai Winking Entertainment Co.
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Mr. Liu has been in his current role since 2007. Prior to this, he was the vice president of development at Digital-Red Mobile Software Co. from 2005-06, where he created Legend of World mobile version, 2006, mobile MMORPG and Magic Land mobile version, 2006, mobile MMORPG. Previously, from 2000-05, Mr. Liu was at Object Software in Beijing as director, game development department 1. He created Prince of Qin, 2002, multi-player A-RPG, World of Qin, 2003, MMORPG, Seal of Evil, 2004, multi-player A-RPG and World of Qin II, 2005, MMORPG while there.
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Alexander K. Marquez
Director, Strategic Investments, Intel Capital
Intel Corporation
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Mr. Marquez is responsible for Intel Capital's investments and strategies related to digital media and consumer Internet. Most recently, he has served as the lead strategist for Intel Capital's investments in both on-line advertising and gaming. Prior to joining Intel Capital, Mr. Marquez served as technical advisor to the senior vice president of Intel's Interactive Media Services division, where he advised on strategy and media investments. He also served as controller for Intel's Content Services division, where he oversaw financial aspects of the division, including numerous investments in Europe, Japan, Asia, and Latin America.
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